Sony Ericsson today announces the K618: a slim, lightweight 3G phone that will launch in selected markets and deliver the perfect mix of mobile phone, multimedia applications and business solutions.

The new K618 has been developed for those users that want �the best of both worlds’; entertainment on the move & a powerful business tool. This high performance 3G device is as light and slim as a typical 2.5G phone, yet delivers blisteringly-fast speeds for streaming or downloading music & video clips, browsing the web or gaming. And staying in control of your inbox is made easier with support for push email, allowing messages to be sent directly to the phone without having to download them.

“The K618 is the ideal phone to bring the benefits of 3G-enabled mobile entertainment to a wide audience,” says Jan Wäreby Corporate Executive Vice President, Head of Sales and Marketing, Sony Ericsson. “It will have appeal with the business person on the move, who will appreciate the freedom and choice that the latest mobile technologies can offer. It’s a great-looking, desirable phone that you’ll want to keep close to hand.”

This compact phone is well equipped for both capturing & sharing photos, and playing music. Notably, the K618 features Bluetoothв„ў Streaming, which means that full-length music tracks (or video clips) can be sent wirelessly from the phone and listened to on a compatible Bluetoothв„ў enabled device, such as the Stereo Bluetooth Headset HBH-DS970.

One click of the dedicated camera button and the 2.0 Megapixel camera is activated, which comes complete with 2.5x digital zoom and Mobile Blogger This application allows the user to post (or blog) their images directly to their own blogsite, giving friends and family the chance to go online and view the shots. The K618 is also ready for making video calls; the separate video telephony camera and high speed 3G connectivity making this a reality.

With so many multimedia functions available, it’s possible to build up a sizeable collection of photos, music files, video clips and web pages. The 256MB Memory Stick Micro™ (M2™) provided caters for this and will store around 700 photos or 230 music tracks for example. There is also the option to expand the external memory up to 1GB as an individual’s media library grows.

The K618 is a striking, slim-line �stick’ design that will launch in a choice of Vibrant Black or Bright White. This UMTS 2100 device will be available in selected markets from Q3 2006.

K618 – Features at a glance:

* Entertainment
o Music player (with MP3, AAC, AAC+, eAAC+ support)
o OMA DRM phase 1
o Phone speaker
o Full streaming Audio/Video
o Polyphonic >64 ring tones
o Java MIDP 2.0
o 3D games
o Music DJв„ў
o Video DJв„ў
o Photo DJв„ў
o PlayNowв„ў
o Disc2Phone computer ripping software
o Stereo headset
o 256MB M2 card

* Imaging & Messaging
o 176×220 pixels, TFT 1.9” 262k colour display
o 2.0 Megapixel camera
o 2.5x digital zoom for still images
o QCIF video recording & streaming
o QVGA video playback
o VGA Video Telephony camera
o Consumer push email
o SMS and MMS
o Instant Messaging
o Mobile Blogger – Picture blog application

* Connectivity
o UMTS 2100
o Bluetoothв„ў EDR
o PC Tools & Software
o USB 2.0 Mass storage FS
o USB charging
o USB cable
o Fast port connector
o External antenna connector
o Flight mode
o HTML Full Browser with RSS

* Accessories
Core Accessories:
o Stereo Bluetoothв„ў Headset HBH-DS970
o Stereo Portable Handsfree HPM-65
o Flash MXE-60
o Music Cable MMC-60
o Music Desk Stand MDS-60

Other Accessories:
o Desk Stand CDS- 60
o Travel charger CMT-60
o Bluetoothв„ў Headset HBH-GV435
o Bluetoothв„ў Headset HBH- IV835
o Bluetoothв„ў Car Speakerphone HCB-100

Buying and listening to music with mobile phones is now one of the most popular multimedia applications, and exclusive music phones are in big demand. The new Sony Ericsson V630i music phone is now exclusively available to Vodafone Germany customers. This new multimedia UMTS model for Vodafone customers only incorporates a first-rate MP3 player for excellent quality playback. Not only does the candybar Sony Ericsson V630i incorporate music technology, it also has a 2 megapixel camera and many other attractive UMTS-based services.

The new, exclusive Vodafone live! Sony Ericsson V630i UMTS phone actually looks very much like a portable music player. It comes in an unostentatious candybar design with the main music player functions on the front. There are start, stop, pause and skip buttons for convenient MP3 player operation. The Sony Ericsson V630i is also a stylish accessory. It comes in ‘vibrant black’ with eye-catching orange MP3 player buttons at the front and speakers at the back.

The entire music programme can be started at the touch of a button and Vodafone Music Downloads are a big hit with users. One of the practical features is that the integrated MP3 player in the Sony Ericsson V630i can be operated independently of the other phone functions. It’s easy to text messages, surf on the Vodafone live! portal and listen to music at the same time on most flights because you can switch off the phone’s mobile reception while you’re in the air. The UMTS phone comes with a stereo headset and a 256 MB memory card so that users can listen to an extensive collection of songs or add to the existing collection from Vodafone MusicDownloads while they’re out and about.

The Sony Ericsson V630i music phone is now available from the Vodafone shops and via the Internet.

In connection with a term contract in the Vodafone 200 tariff plus MusicPackage, it costs EUR 29.90. The Vodafone customer contract has a 24-month minimum term and the package costs EUR 50 a month. The rate per minute in this tariff for standard domestic calls is EUR 0.30 or EUR 0.40. Alternatively, if a Vodafone customer contract in the Vodafone 100 tariff plus MusicPackage is concluded, the phone costs EUR 69.90. The Vodafone customer contract has a 24-month minimum term and the package costs EUR 35 a month. The rate of per minute in this tariff for standard domestic calls is EUR 0.35 or EUR 0.50. Both tariffs are associated with a one-off connection charge of EUR 25. Without a contract, the phone costs EUR 449.50.

Capture and frame your best memories with the new Sony Ericsson K800i and K610i exclusive to 3.

Want to catch your friends’ most embarrassing moments on camera? Wish you could capture those special family moments? Get on board with 3 mobile and check out the new Sony Ericsson K800i and K610i.

K800i

It’s time to wave goodbye to separate phones and cameras with the Sony Ericsson K800i camera phone – the first ever 3G phone with a 3.2 megapixel camera, exclusive to 3 until 24 July. Take top quality pictures that are out of this world with this ultra cool, Cyber-shotГ¤ digital camera which comes equipped with Autofocus, automatic Xenon flash and an image and video stabilizer.

The phone is available in velvet black and includes a 16x digital zoom allowing you to get up close and personal. Be sure to capture the moments you desire with the phone’s BestPic technology. Press the shutter once and capture nine shots in sequence, then pick the one you want. You can also print and frame your snap shots straight away via your printer using PictBridgeä and for the first time, the K800i offers fully integrated Picture Blogging (moblogging).

The K800i also functions as a video recording and playback device, great fun whilst on holiday, at the weekends or out with mates. Plus you can personalise your work using video imaging and the sound DJ function.

You won’t miss out on all the basics either, the K800i has a built -in Stereo FM radio and MP3 Player, a modem to access the Internet via your laptop, plus it is stereo Bluetoothä compatible so you can listen to your favourite music tracks wirelessly in stereo.

Check out 3 mobile’s Kodak Mobile on Planet 3 to organise, store and share your favourite pics with friends – free to customers until 30 August 2006.

K610i

Available in misty white exclusively from 3 mobile until 24 July, the Sony Ericsson K610i has all you need in a phone, whilst still being slim and lightweight. With excellent imaging features, the K610i allow s you to take pictures and make videos that will put some digital cameras to shame. With a 2 megapixel camera and up to 4x digital zoom you can take crystal clear images, that you’ll be proud enough to share on 3 mobile’s Kink Community!

Or if you’re keen to film your first amateur spoof or capture that unforgettable moment, the video imaging and sound DJ capabilities allows you to personalise and create media files that are guaranteed to entertain.

An incredibly lightweight and compact mobile, you can experience the very latest news, entertainment and sport on 3, check out the world of Mobile TV when you’re on the move or download your favourite tracks and take advantage of the inbuilt Stereo music Player with Mega Bass.

The phone also comes with a free 64MB, M2 memory card giving you plenty of extra storage for your pictures and music.